Legal

Privacy Policy

Effective Date: January 1, 2026

1. Who We Are

This Privacy Policy explains how Francis "Frank" Powell, REALTOR®, in affiliation with Service First Realty (collectively, "we," "us," or "our"), collects, uses, and protects information when you visit or interact with this website. We are based in Sierra Vista, Arizona and are licensed by the Arizona Department of Real Estate.

2. Information We Collect

We collect the following categories of information:

  • Information you give us — name, email, phone number, and any message content when you submit a contact form, request the free ebook, suggest a charity, or sign up for property alerts.
  • Automatically collected information — IP address, browser type, device type, pages viewed, and approximate location, gathered through standard server logs and cookies.
  • Cookies & analytics — small text files used to remember preferences and to anonymously measure how visitors use the Site.

3. How We Use Your Information

We use the information we collect to:

  • Respond to inquiries about buying, selling, or relocating to Cochise County.
  • Deliver the requested ebook and follow-up real-estate guidance.
  • Send occasional market updates, only if you opt in.
  • Improve Site performance, content, and user experience.
  • Comply with legal obligations, including Arizona Department of Real Estate record-keeping requirements.

4. Legal Bases for Processing

We process personal information based on your consent (e.g., signing up for the ebook), to perform services you request (e.g., responding to your inquiry), to comply with legal obligations, and for legitimate business interests such as Site security and analytics.

5. Sharing & Disclosure

We do not sell your personal information. We share it only:

  • With Service First Realty staff who help service your transaction.
  • With trusted service providers (email delivery, analytics, hosting) bound by confidentiality.
  • With cooperating brokers, lenders, title and escrow companies — only when you authorize us to do so during a transaction.
  • When required by law, subpoena, or to protect rights, property, or safety.

6. Cookies & Tracking Technologies

Cookies help us understand which pages are most useful. You may disable cookies in your browser settings; doing so may limit certain Site features. We do not respond to Do-Not-Track signals at this time.

7. Third-Party Embeds

Pages on this Site embed third-party content (e.g., YouTube videos, Google Drive previews of the ebook, external MLS portals). Those providers may set their own cookies and collect data subject to their respective privacy policies. We do not control those practices.

8. Data Security

The Site uses HTTPS in transit and stores submitted information in access-controlled databases. The admin console is protected by encrypted passwords and two-factor authentication. No method of transmission over the internet is 100% secure, however, and we cannot guarantee absolute security.

9. Data Retention

We retain inquiry records and transaction-related information for the period required by Arizona real-estate law (generally five years) and as needed for tax and legitimate business purposes. Marketing-only contacts are kept until you ask to be removed.

10. Your Rights

Depending on where you reside, you may have the right to:

  • Request a copy of the personal information we hold about you.
  • Ask us to correct inaccurate information.
  • Ask us to delete information we no longer need to retain.
  • Opt out of marketing communications at any time.

To exercise any of these rights, email frank@sierravistahome.com. We will respond within a reasonable time and in accordance with applicable law.

11. Children's Privacy

This Site is intended for adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with information, contact us and we will delete it.

12. Do Not Call & TCPA Compliance

We honor federal and Arizona Do-Not-Call lists. We will not call or text you for marketing purposes without your prior express consent. If you ever wish to stop receiving calls, texts, or emails, simply reply "STOP" or contact us directly.

13. Changes to This Policy

We may update this Privacy Policy from time to time. The "Effective Date" above will reflect the most recent revision. Material changes will be highlighted on the Site.

14. Contact

Privacy questions or requests? Email frank@sierravistahome.com or call 520-336-7614. Mailing address: Frank Powell, Service First Realty, Sierra Vista, Arizona 85635.